Wisconsin requires licensing for dog breeders and dog sellers under ATCP 16. The Department of Agriculture, Trade and Consumer Protection oversees licensing and conducts inspections.

License Types & Requirements in Wisconsin

Dog Breeder/Seller License

Issuing Authority
WI DATCP
Threshold
Per statute
Fee
Varies
Renewal
Annual

Required for breeders and sellers. Standards and inspections required.

Local Requirements: Local regulations may add requirements.

Federal USDA Licensing in Wisconsin

Federal USDA requirements apply.

The USDA license is separate from and in addition to any state or county license. For complete details, visit our USDA Licensing Guide.

Inspections

Frequency: Regular

DATCP inspects licensed facilities.

Penalties for Non-Compliance

  • Fines and license revocation.
Important: In addition to state penalties, breeders who meet the USDA threshold may face separate federal fines of up to $10,000 per violation per day.

Recordkeeping Requirements

  • Comprehensive records required.

Buyer Protections in Wisconsin

Wisconsin Pet Purchaser Protection

Buyer protections available.

For more information, visit our Puppy Buyer's Guide.

Resources & Official Links

Governing Authority

Wisconsin DATCP

Relevant Laws

Wisconsin Dog Breeder Licensing (Wis. Stat. § 173.41)

Useful Tools

WI DATCP USDA APHIS

Frequently Asked Questions About Dog Breeding in Wisconsin

Do I need a license?
Yes. Wisconsin requires breeder licensing.
Puppy lemon law?
Yes.

Neighboring States

Breeding or selling dogs across state lines? Check requirements in neighboring states.

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